Why Skool Communities Make $62K/Month (Real Numbers Inside)
In my latest video, I break down why Skool represents one of the easiest businesses you can start online today, and I share real numbers that prove it’s working for thousands of people right now. This isn’t just theory—I’m going to show you actual leaderboard data and explain why community-based businesses are dominating in 2025.
I walk through the platform’s business model and reveal what average community owners are actually earning.
In this video, I explain exactly why I became a co-owner of this platform and how you can leverage it to build your own profitable online business.
Why I Invested in Skool
As I explain in my video, I didn’t just randomly decide to promote Skool—I actually became a co-owner of the platform. This decision came from watching thousands of entrepreneurs struggle to start businesses online, and recognizing that community-based business models offer one of the lowest barriers to entry while maintaining high profit potential. Through Acquisition.com, my family office that manages a portfolio of companies doing over $200 million per year, I’ve seen what works and what doesn’t when it comes to scalable business models.
The reality is that most people who want to start a business online face overwhelming complexity. They think they need to create physical products, manage inventory, build complicated funnels, or master paid advertising before they can generate their first dollar. But with Skool, you’re essentially hosting your own party—and you get to decide who’s invited, what you talk about, and whether it’s free or paid.
The Real Numbers Behind Skool Communities
I share actual leaderboard data from last month in my video, and the numbers tell a compelling story. There’s Bill, who’s making $62,000 per month helping people with bookkeeping. Then there’s Jamie, generating $41,000 monthly by helping women learn to invest. These aren’t anomalies—they represent what’s possible when you combine expertise with community.
But here’s what really matters: the average paid community on Skool makes $1,360 per month. That might not sound like life-changing money at first, but consider what that represents. That’s recurring revenue from sharing knowledge you already have, helping people solve problems you’ve already solved, and building an asset that compounds over time. For someone just starting out, that’s rent covered. That’s car payments handled. That’s the beginning of financial freedom.
How the Business Model Actually Works
In my video, I compare running a Skool community to hosting a party—and this analogy perfectly captures the business model. You create a space where people gather around a specific topic or outcome. Because you control the guest list, you attract the right people who are genuinely interested in what you’re teaching or facilitating. The conversations happen organically, people learn from each other, and you facilitate the experience while providing structure and expertise.
The beauty of this model is that it works whether you’re teaching a skill, building a network, or creating accountability around a specific goal. You don’t need to be the world’s foremost expert—you just need to be a few steps ahead of the people you’re helping. I explain in my video that you’re essentially creating an engagement ring to the business of your dreams, something you can marry forever because it’s built on relationships and recurring value.
What Makes This Different From Other Platforms
Throughout my career, from launching Gym Launch to building Prestige Labs to investing in dozens of companies through Acquisition.com, I’ve seen every type of online business model imaginable. What makes Skool different is its simplicity combined with built-in game mechanics that drive engagement naturally. You’re not fighting against algorithm changes or competing for attention in an endless content feed.
The platform is designed specifically for community and courses, which means every feature supports the core business model. Members engage because they’re part of something, not just consuming content passively. As I mention in my video, one out of two businesses on Skool create money online. That’s a 50% success rate in an industry where most people never make their first dollar.
The Path to Becoming a Top Community
I reference an exclusive opportunity in my video for those who build top 10 communities—you can actually fly out to my headquarters in Las Vegas. This isn’t just a vanity metric; it represents building something substantial. The top communities on Skool generate six figures per month, but they all started exactly where you are right now: with zero members and an idea.
The leaderboard isn’t just for bragging rights. It creates a transparent meritocracy where you can see what’s actually working in real-time. You can study the top communities, understand what topics resonate, and model what’s proven to succeed. This level of transparency accelerates your learning curve dramatically compared to trying to figure everything out in isolation.
Getting Started With Your Own Community
As I explain in my video, you can start for free on Skool. This removes the biggest barrier most people face when starting a business: upfront capital. You don’t need to invest thousands in technology, hire developers, or commit to expensive monthly software subscriptions before you’ve made a single sale. You can test your idea, build your first members, and validate your business model without financial risk.
The free trial I mention lets you experience the platform from both the community owner and member perspective. You can see how the gamification works, how courses are structured, and how the community features drive engagement. For anyone who’s watched my content on acquisition.com or followed my journey from building gym businesses to creating a portfolio of eight-figure companies, you know I only recommend things I actually use and believe in.
I also provide a free scaling roadmap that you can download, which complements the community-building approach. Whether you’re just starting or you’re already running a business and want to add a community component, having a clear roadmap for scaling makes all the difference between staying stuck and achieving breakthrough growth.
Why Community-Based Businesses Win Long-Term
Throughout my video, I emphasize that anything is possible on Skool, and I mean that literally. The business model works across virtually every niche and industry. Whether you’re teaching people bookkeeping like Bill, helping women invest like Jamie, or sharing expertise in fitness, marketing, relationships, or any other field, the community infrastructure supports your growth.
The reason community-based businesses have such staying power is that they create network effects. Each new member adds value for existing members. The conversations, connections, and collaborations that happen inside your community become more valuable over time. Unlike a course that someone consumes once, a community provides ongoing value that justifies recurring revenue. This is why the average paid community generates consistent monthly income rather than one-time sales.
